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Tiger Beer and WWF team up to raise awareness about endangered tigers

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Tiger Beer has teamed with not-for-profit organisation WWF to create a series of documentary films to raise awareness of the plight of endangered tigers.

The ‘3890 Project’, which references the number of wild tigers left in the world, comprises of six films, featuring six street artists from six countries around the world.

The films, which are narrated by LA rap artist Dumbfoundead, follow the artists as they aim to raise awareness of the plight of wild tigers and the illegal tiger trade through street art projects.

The artists include Hua Tunan in Foshan (China), Kenji Chai in Kuala Lumpur, Nick Gentry in London, Tran Nguyen in Los Angeles, Momo in Marseille and Nootk in Moscow.

The campaign was created by Marcel Sydney, with Goodoil Films director Justin McMillan and Heckler editor Andrew Holmes.

Marcel Sydney: Tiger Beer '3890 Project'

Agency: Marcel Sydney
Client: Tiger Beer
Date: June 2017
Tiger Beer has partnered with WWF to launch a campaign to raise awareness of the plight of endangered tigers.
The ‘3890 Project’, which references the number of wild tigers left in the world, comprises of a series of documentary films, featuring street artists from around the world.
The films, which are narrated by LA rap artist Dumbfoundead, follow the artists as they aim to raise awareness of the plight of wild tigers and the illegal tiger trade through street art projects.
 
Credits:
 
 
 
Production Company: Goodoil Films
Director: Justin McMillan
Producer: Andrew McLean
Executive Producer: Sam Long
Post Production: Heckler
Executive Producer: Will Alexander 
Head of Production: Aborah Buick
Producer: Amy Jarman
Editor: Andrew Holmes
Online / VFX Supervisor: Jamie Watson
Colourist: Greg Constantaras
Compositors: Chuong Vu, Younguck Ha & Shane Miranda
Designer: Andrew Holmes & Shaun Leong-Williams
Tags: Australia
 
 
 
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