Welcome to The Drum Creative Works, in partnership with Workfront.
As always this section is dedicated to showing the best creative work and gives you, the reader, the chance to decide which work we feature as our 'Creative Work of the Week'.
We've now introduced our new five-star voting system. To vote for your favourite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Monday 29 August.
For project information, credits and more click on the project to expand to full screen for credits and more.
To submit work for future publication contact Gillian West.
For voting updates and more follow The Drum Creative Works on Twitter @TheDrumCreative.
LIDA: The Open University 'Make Better Use of Your Time Online'
Elmwood: Tom Sands 'Visual identity'
Pearlfisher: NERD 'Brand strategy and design'
gpstudio: Fabled 'Store design'
The Allotment: ZSL London Zoo 'Imagine a world without wildlife'
White Bear Studio: Hot Chiu 'Brand design'
Burberry: Burberry 'The New Craftsmen'
TMW Unlimited: Impulse 'Week of Why Not'
Fabula: Made.com 'Live Unboxed'
Strawman: Bavaria 'Taste Independence'
Ogilvy & Mather London: Royal Philips 'A Little More Action'
Ogilvy & Mather has created a campaign for Royal Philips to drive awareness of the brand’s personal health programs. The activity supports Philips’ shift from its traditional image as an electronics company, to its present day status as a health-tech organization that improves lives through technology.
Launching at Elvis Week in Memphis, Tennessee, the Philips ‘A little more action’ campaign tells the transformative story of Keith Hart, an amateur Elvis Tribute Artist who made a series of small lifestyle changes to fulfil his lifelong dream of performing for the first time on stage as his hero, Elvis Presley.
Keith’s journey follows his transformation from software tester to a performing tribute artist. After six weeks of monitoring his health via Philips personal health programs, which are designed to help consumers take control of their health and lifestyle choices, his health and stamina grew.
Global Executive Creative Director: Gerry Human
Creative Director: Trevallyn Hall
Art Director: Ran Stallard
Copywriter: Max MacClean
Additional Credits: Planner/CSU Director: Gareth Ellis
Managing Director: Craig Burleigh
Managing Partner: Alan Makepeace
Business Director: Kate Waugh, Donna Buckingham
Account Director: Orla Mateer
Account Manager: Christy Madden
Photographer: Todd Westphal
Production Company: Outsider
Director: Peter King
Audio Post Production: 750 MLH
Post Production: Time Based Arts
Editors: Stitch Editing
TV Producer: Kim Parrett
Bray Leino: Hedrin 'No Drama'
channel 5: channel 5 'Borderline'
Bruketa&Zinic OM: Croatia Insurance 'Mr Fire'
Green Chameleon: InsideAsia Tours 'Step Inside Asia'
Additional Credits: Illustrator: Chloe Jackson