Welcome to The Drum's APAC Creative Works.
As always, this section is dedicated to showing the best creative work and gives you, the reader, the chance to decide which work we feature as our APAC 'Creative Work of the Week.'
We've now introduced our new five-star voting system. To vote for your favorite, make sure you click on the stars. The winner be chosen based on the average rating and the number of votes cast. Voting closes on Tuesday 21 November.
For project information, credits and more hover over the 'i' icon or expand to full screen.
To submit work for future publication, contact Shawn Lim or upload via our online form. For voting updates and more follow The Drum Creative Works on Twitter @TheDrumCreative.
Show me entity :: 16428
: Foodpanda 'The First Bite'
Agency:
Client: Foodpanda
Date: November 2017
Foodpanda in its latest global campaign highlights the excitement that surrounds the first bite of food.
The campaign 'The First Bite' isolates the characters and dishes on a solid background to allow the viewers to focus on the food, the facial expressions, and the new brand tagline, “Take the first bite.”
Credits:
In-house:
FOUNDER AND CMO – JULIAN DAMES
DIRECTOR OF BRAND – CECILIA ROUSSEL
HEAD OF CAMPAIGN AND PRODUCTION – RAUL STERN
HEAD OF CONTENT – JENN NG
HEAD OF DESIGN – EVA ZILLMANN
CAMPAIGN MANAGER – MILANA MURZO
VIDEO DIRECTOR – NIKOLAS KASINOS
VIDEO EDITORS - NIKOLAS KASINOS - YOUWON KIM
External support:
DIRECTOR OF PHOTOGRAPHY – JONAS WINTER-SCHOLZ
PHOTOGRAPHER – ROBERT WUNSCH
FOOD STYLISTS – ANDREAS PÖSCHEL - DIANA QUACH
Tags: Malaysia, food
Video of Take the first bite
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