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Have a very creative Christmas: The Drum's holiday campaign coverage (part 5)

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It's the most wonderful time of the year again, and brands around the world are gifting us some of their biggest campaigns in an effort to get us all in the festive spirit.

With campaigns coming in from the likes of Heineken, Aviation Gin, Coca-Cola and others, here is this year's bundle of Christmas campaigns: from the heartbreaking to the heartwarming and humorous, soundtracked by jingling sleigh bells or retro pop songs and illuminated by the golden glow of LED fairy lights.

As the campaigns have been coming in a flurry this year, take a look at parts 12, 3 and 4 before checking back here to see all the latest campaigns. The Drum's ongoing Christmas coverage can be found here.

: 'Coca-Cola Christmas'

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Date: December 2019
Following the iconic Holidays Are Coming advert, Coca-Cola has launched a new Christmas advert this week.
The new TVC highlights that what we share is stronger and reminds us there is more that unites us than divides us, this Christmas. It aims to invite and inspire people to notice the kindness in each of us, celebrating what we have in common and leaving aside differences.
The new advert will run alongside Holidays are Coming in the run up to Christmas.
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Tags: UK
 
 
 
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: 'Brewing Good Cheer'

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Date: December 2019
Heineken has launched its annual nationwide Brewing Good Cheer campaign by hosting 180 pub lunches and get-togethers for thousands of people over the festive period.
Now in its fourth year, TV favourites and celebrity couple Eamonn Holmes and Ruth Langsford are supporting Brewing Good Cheer by hosting a pub lunch in Shepperton to show how the great Biritsh pub is at the heart of communities up and down the country
Guests from St Saviour’s food bank in Sunbury and Langley Haven Dementia Care Home charities receive a real treat when Santa and his cheerful helper are unveiled as the popular pair
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Tags: UK
 
 
 
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: 'Give Me Something Good'

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Date: December 2019
The Rubbish choir is singing out for Aussies to help reduce unwanted gifts this Christmas with the help of a range of sustainable Gifts for Good at ING Dreamstarter.
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Client – ING
Danielle Hamilton - Head of Marketing
Carly Yanco – Head of Brand
Helen Colville - Brand Manager
Agency – VCCP
Guy Rooke - Executive Creative Director
Paul Sharp - Creative Director
Kat Topp & Jess Roberts – Associate Creative Directors
Elizabeth Barnett – Group Account Director
Dan Wood – Senior Account Manager
Josh Manning – Strategic Planner
Sue Hind – TV Producer
Jenna Mills – Creative Project Director
Retouching – Sean Davitt
Production Company – GoodOil
Director – Stuart Bowen
Executive Producer – Sam Long
Producer – Chana McLallen
Editor – Stuart Bowen, GoodOil
Online – Matt Edwards, The Editors
Sound – Alyce Guy, Damian Enemark and Lance Gurisik, SongZu Choir
Photography – Alina Gozin’a
Product photography – Andrew Ratter
Design - Romelle Menezes, SomeOne
PR – One Green Bean
Media – UM
Digital – Lash
 
Tags: Australia
 
 
 
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: 'Cremsiffino x Smirnoff'

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Date: December 2019
Just in time for the holiday season, Smirnoff Ice has teamed up with premium imported home goods brand, Cremsiffino, to launch an out-of-the-box product collaboration that is sure to spice up your holiday gift-giving festivities. From velvet coat hangers to state-of-the-art hand mixers, the new and unexpected Cremsiffino x Smirnoff holiday collaboration has something for everyone this holiday season.
Spoiler Alert: Cremsiffino isn’t actually a luxury brand, it’s an anagram for…Smirnoff Ice and the brand created three cardboard boxes that look like they contain luxury (boring) appliances like mini ironing boards and hangers, but the gift recipient is sure to be surprised when they open it to reveal the real present inside  – a bottle of Smirnoff Ice.
Starting today, people across the US (over the age of 21, of course) can become the office White Elephant hero by showing up with their own Cremsiffino boxes, available for $20 (plus shipping) from GiftAGram.com/SmirnoffIceBoxes. The gift pack arrives with a bottle of Smirnoff Ice Original already included, just wrap and it’s ready to be gifted! Just be sure to remind the recipient to chill their bottle of Smirnoff Ice Originally before enjoying for the holidays. If you live in one of the states where GiftAGram cannot ship alcohol, you can purchase the box by itself for $10 and add in your own bottle of Smirnoff Ice once it arrives.
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Tags: United States
 
 
 
 
 
 
 
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: 'Jonathan Van Ness Tries ASMR'

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Date: December 2019

The holidays are the most wonderful (and stressful) time of year. To help us all relax, TV star and hair extraordinaire Jonathan Van Ness took a shot at creating his own ASMR video with SodaStream.  

Having not done ASMR before, Jonathan’s adorably amateur attempt gives us the relaxing sounds of sparkling water along with the sounds of his hair running over a microphone (spoiler alert, it doesn’t make much noise) and more.

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Tags: United States
 
 
 
 
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