Tiger Bar Snacks encourages Kiwis to embrace the unfamiliar
Premium: Tiger Beer’s snacks brand, Tiger Bar Snacks is highlighting its Asian heritage in New Zealand through a new platform.The platform, called East Of What You Know and created by Colenso BBDO, is...
View ArticleNutri-Grain brings to life the stories of athletes who overcame adversity
Premium: Kellogg’s Nutri-Grain has launched a brand campaign in Australia to promote its brand message of ‘unstoppable’ in a larger than life way.The campaign, created by Wunderman Thompson, builds on...
View ArticleAds We Like: Singapore’s Housing Development Board gives bird's-eye view of...
Premium: Singapore’s Housing Development Board (HDB) has created a campaign to showcase the city-state’s first eco-town of Punggol.The campaign’s film, called “Neighbours” and created by Wunderman...
View ArticleMyDoc wants people to cure their fear over the Coronavirus outbreak
Premium: Singapore-based digital healthcare specialist MyDoc has launched an initiative to provide Singaporeans with triage assessments for any concerns over flu-like symptoms in the midst of the...
View ArticleCo-op embraces the circular economy with corrugated cardboard pizza discs
Premium: The Co-op has burnished its environmental credentials with the release of a new television advert which documents recent successes in the retailer's ongoing efforts to transition to a more...
View ArticleCreative Works: featuring Adidas, Smart and Sephora
Premium: Welcome to The Drum's Creative Works, in partnership with Adobe Stock, dedicated to showing the best creative work from around the globe. Scroll through the latest work from brands like Smart,...
View ArticleAds We Like: WWF and Asian Food Network shock foodies with plastic food recipes
Premium: The Asian Food Network has used some of its top talents to help create recipes with a twist, using plastic to show the plight of animals harmed by human waste.The food channel has partnered...
View ArticleInspirational badges created for frontline health workers fighting Covid-19
Premium: A series of badges have been produced in support of healthcare workers in Singapore on the frontlines of the coronavirus (Covid-19) outbreak.Designed and produced pro bono by 72andSunny, the...
View ArticleNSW Rural Fire Service takes out ad in New York's Times Square to thank...
Premium: Australia’s New South Wales (NSW) Rural Fire Service has taken over New York City’s Times Square to thank firefighters for fighting the bushfires back home through a donated billboard.The...
View ArticleAds We Like: gin-loving granny Jean returns as the face of Aldi campaign
Premium: A 91-year-old great grandmother has returned as the face of Aldi's latest ad campaign, nine years after first declaring her love of the discount supermarket chain's gin to the nation in a 2011...
View ArticleHeineken uses public beer fridge to encourage Singaporeans to drink and drive
Premium: Heineken has launched a public beer fridge to allow Singaporeans yearning for a cold beer to drink one before driving.It is not promoting drink driving, but instead, the stunt is to promote...
View ArticleOreo India asks people to disconnect digitally to stay playful
Premium: Oreo India has launched a new campaign that aims to get people logging off devices, set around the story of a father and daughter.The set of TV ads expands on a global mission by the...
View ArticleCancer charity stages guerilla marketing drive to encourage sun safety
Premium: La Liga Contra el Cáncer, a public health initiative, is raising awareness of the harmful effects of ultraviolet radiation with a roadside billboard campaign in Peru, that communicated the...
View ArticleAds We Like: Air New Zealand's safety video highlights country’s biodiversity...
Premium: Air New Zealand has launched its latest safety video that highlights the impact of New Zealand’s biodiversity crisis. The video, called 'A Journey to Safety', tells the story of a young girl...
View ArticleLuxury Escapes lab gives personalised holiday recommendations based on...
Premium: To help Australians get over the holiday blues, Luxury Escapes has launched a lab experience in Melbourne.The experiential activity will be live until March 7 and hopes to lift Australians...
View ArticleAds We Like: Singapore dog shelters form a pack to highlight bias towards...
Premium: A group of Singapore-based dog shelters have come together to launch a campaign to raise awareness of the bias faced by dogs from shelters, especially those with added special requirements,...
View ArticleStandard Chartered celebrates a decade of alliance with Liverpool FC
Premium: Standard Chartered has launched a campaign to celebrate a decade of its partnership with Liverpool Football Club (LFC).The campaign by TBWA/Singapore features a soundtrack recorded by music...
View ArticleAds We Like: Nike Football shows how sport can bring a community together and...
Premium: Nike’s ‘From the Grounds Up’ short tells the moving story of Hackney Wick FC founder, Bobby Kasanga, and his rise from prison to community hero.Kasanga founded Hackney Wick FC in 2015 as a way...
View ArticlePhilippines' media community band together to stop the spread of fake news
Premium: The National Union of Journalists of the Philippines (NUJP) and the Center for Media Freedom and Responsibility (CMFR) has launched an anti-fake news campaign to warning Internet users about...
View ArticleAds We Like: punchy embroidery highlights sexist workplace phrases in IWD...
Premium: VCCP has marked International Women’s Day (IWD) by producing a series of cushions embroidered with sexist phrases to elicit discomfort from all who recline upon them.Gendered phrases such as...
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