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Wagon Wheel returns to TV with first campaign in five years
Premium: Veteran biscuit Wagon Wheel gets the wheels turning again, with the first advertisement in five years. Burton Biscuit's hopes to reinstate the lunchbox favourite at the front of consumers...
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YouTube influencer ASMR Zeitgeist aims to relax viewers with Renault's latest...
Premium: Renault has collaborated with influencer ASMR Zeitgeist as it integrates autonomous sensory meridian response (ASMR) to highlight the experience of driving an electric vehicle to the online...
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Exide urges people to be driven by passion with #WhatDrivesYou campaign
Premium: Indian battery company Exide has collaborated with speedcuber Siddhikant Mishra to encourage people to be driven by their passion.The campaign #WhatDrivesYou, conceptualised by J Walter...
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The Department for Education campaign begins teacher recruitment drive
Premium: The Department for Education (DfE) UK aims to drive recruitment by highlighting the quintessential role teachers' play in students’ life in a new advertising campaign.The campaign is titled...
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Tata Steel urges people to plant saplings for World Habitat Day
Premium: Tata Steel has collaborated with Jadav ‘Molai’ Payeng, also known as 'the forest man of India' to raise awareness about tree plantation for World Habitat Day (1 October).As part of its 'Go...
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Agoda's latest ad balances edgy references with cute animations to show how...
Premium: Travel site Agoda has collaborated with animator Julian Frost to position itself across Asia, Australia, Canada, the US and South Africa.The campaign, created by BMF, features four animated...
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Reebok takes it back to the 90s to revive old cult classic
Premium: Reebok is embracing the heart of 90s sneaker style by time-travelling back 25 years to revive its 1993 pump favourite, off-road runner, the Reebok Aztek.In tune with the decade's youth spirit,...
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Creative Work of the Week APAC: HKTB showcases the local flavour of Sham Shui...
Premium: Hong Kong Tourism Board (HKTB) highlights how Sham Shui Po, one of its oldest districts embodies a local flavor.The campaign titled 'Every bit Local' conceptualised by Grey Group Hong Kong...
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Singapore Tourism Board targets Indian millennials with soundscape of Singapore
Premium: Singapore Tourism Board (STB) has partnered with music channel Vh1 India to launch a music video titled ‘Unstoppable’ to attract Indian millennials.The music video features artists from both...
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Steve Jones goes 'Off the Grid' in Channel 4 mini series for Emirates
Premium: Emirates has teamed up with Channel 4 to create two ‘Off the Grid’ 15-minute destination guides, designed to coincide with both the Singapore and Tokyo Formula 1 Grand Prix events, of which...
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Ricky Ponting fronts BetEasy's latest campaign to encourage punters to raise...
Premium: Former Australian cricketer Ricky Ponting is urging punters everywhere to raise their game in BetEasy's latest campaign.The film titled 'Raise Your Game', directed by Paul Middleditch of Plaza...
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Stella Artois''Joie de Bière' uses social experiment to highlight slowing...
Premium: Stella Artois has been promoting its ‘Joie de Bière’ philosophy for several months in the US, and now it's bringing the refreshing take on the famous phrase to the UK, highlighting the...
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Ads We Like: Honda and Kojey Radical take a road less travelled with bold...
Premium: Honda is encouraging drivers to take a break from the norm to see ‘Where Different Takes You’ in a campaign to showcase the Civic range.The 60-second film, directed by Mike Skrgatic and James...
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Brad Lubin directs Burger King's latest campaign to unveil its new range
Premium: Burger King unveiled its new crispy chicken burger as a permanent menu item with a quirky and funny campaign.The spot, conceptualised by BBH and directed by Brad Lubin, features Jim from...
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Campaign highlights daily mental stress and challenges Malaysians face
Premium: Malaysian Mental Health Association (MMHA) aims to raise awareness about mental health issues with its 2018 Mind Run and Carnival.MMHA has collaborated with Universal McCann, IPG Mediabrands’...
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Marouane Fellaini & Ollie Locke encourage millennials to ditch labels in Lynx...
Premium: Manchester United footballer Marouane Fellaini, TV personality Ollie Locke and rapper Big Shaq are fronting Lynx's campaign to urge people to ditch labels and bullying.As part of the campaign,...
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The Walking Dead promotes season premier with OOH on the Hudson river
Premium: AMC’s The Walking Dead is promoting its season premier with a 72-feet digital media boat on the Hudson River.The boat concept by Ballyhoo II is equipped with a 60 foot high definition screens...
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Ads We Like: Rebel Wilson and Ruby Rose share a meal in Uber Eats...
Premium: Australian actors Rebel Wilson and Ruby Rose are fronting an Uber Eats campaign to highlight how people like to share meals with their loved ones.According to Uber Eats, one-in-three meals...
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Creative Works EMEA featuring St Luke’s, Taylor Herring, Proximity and more
Premium: Welcome to The Drum Creative Works, supported by Workfront.As always, this section is dedicated to showing the best creative work of the past week from Europe, the Middle East and Africa....
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The WWF address the elephant on the road, to raise awareness for animal...
Premium: A hologram elephant will be roaming the streets of London this week, as the World Wide Fund for Nature (WWF) attempts to raise awareness about animal trafficking and encourage the public to...
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