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Cochlear wants to raise awareness of hearing issues with software that...
Premium: Cochlear has created a piece of software called Hearprint that can adapt a range of audio levels on content to the viewers hearing ability.The idea behind the campaign is to promote Cochlear’s...
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Creative Works EMEA featuring M&C Saatchi, Folk Finland, Isobel, TBWA Dublin...
Premium: Welcome to The Drum Creative Works.As always, this section is dedicated to showing the best creative work of the past week. We're using our five-star voting system, so to vote for your...
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Nokia gives nostalgic nod to 3310 in 'reliable' friendship film
Premium: Nokia snakes back into the smartphone world with the launch of it’s new ‘reliable’ phone. The campaign illustrates the launch with a story of two friends who have always depended on one...
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Creative Works APAC featuring Apple, Lewis Communications, Johnnie Walker,...
Premium: Welcome to The Drum's APAC Creative Works.As always, this section is dedicated to showing the best creative work and gives you, the reader, the chance to decide which work we feature as our...
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Kellogg's uses robots to create new snacks mixed with Crunchy Nut and Froot...
Premium: Kellogg’s has launched a series of new executions for its Amazing Creations Masterbrand campaign, featuring YouTube star Zach King.The campaign, which was created in collaboration with J....
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Peet helps potential homebuyers envision their new homes with virtual reality...
Premium: Peet has rolled out a campaign using virtual reality and 360° footage to reinvent the home buying journey for its customers and change the way they imagine their lives in their new...
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Coca-Cola aims to tackle the ‘post-lunch slump’ in global campaign co-created...
Premium: Coca-Cola is launching a major campaign across key global markets, aimed at getting young people to drink the fizzy drink to avoid post-lunch fatigue.The campaign focuses on the concept of...
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Olay taps female influencers to change the conversation on ageism in China...
Premium: Olay is hoping to change the conversation on ageism, which is a taboo subject in China, for International Women’s Day.To do this, the Procter and Gamble brand is using 100 female influencers...
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KFC changes logo to 'Claudia Sanders' for a day to celebrate women's success...
Premium: KFC Malaysia has temporarily changed its logo of Colonel Sanders to Claudia Sanders across its social media and digital platforms for a day.This was done in conjunction with International...
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'Beside Not Behind' film aims to promote gender equality across industries in...
Premium: To raise awareness of the discrimination and gender bias that women are facing in the the workplace in Australia, a short film called Beside Not Behind has been produced by a crew made of...
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Huawei surprises beachgoers in Bondi with Mate 10-powered portable battery...
Premium: In an out-of-home activation for its Mate 10 smartphone, Huawei installed a portable battery charging station at Bondi beach in Sydney, Australia.The Chinese smartphone maker wanted to play on...
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Lexus gets conceptual, creates perceptual origami art to celebrate customer...
Premium: Lexus has collaborated with artist Michael Murphy to create a piece of art to celebrate the brand's guest experience.The work, made up of more than 2,000 thank you letters from customers and...
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Porsche screens special trailer before a movie in Singapore to kick off...
Premium: Porsche has kicked off its 70-year anniversary celebrations by releasing a special trailer during a movie screening in a cinema in Asia Pacific.The trailer, titled ‘The Gift of Time’, was...
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Glico uses 72 actresses to challenge people to make use of increased life...
Premium: In a new campaign that plays on the global average life expectancy, Glico has released an advertisement in Japan that uses 72 different actresses to portray a woman at various stages of her...
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Creative Works EMEA featuring Mother, Publicis Lisbon, Santo and more
Premium: Welcome to The Drum Creative Works.As always, this section is dedicated to showing the best creative work of the past week. We're using our five-star voting system, so to vote for your...
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Creative Work of the Week APAC: Hotel Ramada undergoes makeover to become...
Premium: The winner of this week's creative work of the week in Asia Pacific is Hotel Ramada, which launched a makeover campaign of its hotel rooms in India to make it more accessible for its...
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AIA pays tribute to one of the first escalators in Malaysia in 70th...
Premium: AIA is celebrating 70 years in Malaysia with a corporate video on its achievements, which is filmed entirely on an escalator.The escalator was chosen by its creative agency Leo Burnett because...
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Creative Works EMEA featuring Aardman, Engine, Red Brick Road, AKQA and more
Premium: Welcome to The Drum Creative Works.As always, this section is dedicated to showing the best creative work of the past week. We're using our five-star voting system, so to vote for your...
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Creative Works APAC featuring Droga5, Impero, Mirum, Huawei and more
Premium: Welcome to The Drum's APAC Creative Works.As always, this section is dedicated to showing the best creative work and gives you, the reader, the chance to decide which work we feature as our...
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Zuji Singapore on the lookout for 'bed testers' to provide better travel...
Premium: In a new campaign to help customers gain new experiences while traveling, Zuji Singapore is looking for a ‘hospitality curator’ to try beds before they are sold on the e-commerce travel...
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